BevBlitz: Features – Advantages – Benefits
Temporary Beverage Sales Representation is a dynamic new paradigm in the Wine & Spirits industry to assist in achieving regional sales goals at a fraction of the cost of a full-time rep. The traditional solutions for beverage sales volume, such as brokers, placement quotas and direct incentives are not as effective as they used to be. The beverage industry is overwhelmed; regional representatives for wine & spirits sales are carrying huge burdens, many of which are mega-brand marketing companies, thus limiting the reps ability to sample your brand. Additionally, You and your staff often have reduced availability to conduct direct customer calls.
BevBlitz provides all of the same beverage sales & services you would expect of a regional sales representative, only better… offering full flexibility as to the number of days and reps needed in any market across the U.S. where you wish to focus on increased sales and distribution without hiring more full-time employees and eliminating costly down-time.
The cost and energy associated with hiring a full-time wine or spirits sales representative can be extensive, yet there is still no guarantee as to their performance and often times are bogged down by duties other than sales presentations. The only thing you can't do from the office or winery is present your product in an account. BevBlitz offers EXCLUSIVE focus on your brand(s).
BevBlitz meets your regional representation needs with experienced and motivated salespeople, then provides you with the most comprehensive and complete recap in the industry.
The BevBlitz concept evolved from the highly effective market "Blitz" or distribution drive, where a brand or portfolio of brands sends personnel into an under-performing market for a limited time to generate a sales and distribution surge. That's what we'll do for you.
Click here to view our e-flyerWhere – When – Why to use BevBlitz
Growing Supplier Needs Support
You're a small-to-medium sized company with a viable product. You're production has grown beyond what the tasting room or your personal efforts can handle, but you're not ready to hire another full-time employee. When you ask your distributor(s) why the cases and placements aren't coming, the reflex response is "Where is the sales support in the field?" You need sales assistance, just not all 50 weeks from a full-time regional sales rep.
Focus for Multi State Markets
Footholds have been established in markets across the U.S., many of which need extra attention. You have a sales manager, but he/she can't be in two places at once. You need a goodly amount of increased sales attention, but not all in one region.
Metro / Market Boost
You're a marketing company. One (or more) of the brands in the portfolio are under-performing. You have it in the budget to conduct a market blitz, but you either need more salespeople than you have or your reps are already spread too thin in their given areas.
Change in Distribution
You've decided to change your distributor in a particular region and you want to kick-off your brand with a lot of energy to assure a smooth transition without losing any current momentum. BevBlitz can provide you with the extra sales force you need to maintain current market presence and expand placements into accounts introduced by the new distribution network.
Consistent Visibility for Imports
You're an import brand with sagging sales in the U.S. market place. Establishing a long-term market presence is prohibitively expensive when all you really need is a few people on the street to pull some corks and tell your story.
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